FarmerDave wrote:
duckfoot wrote:
FarmerDave wrote:
HopBack wrote:
^^^^ I was going to say the same thing about woolrich. The company is just a shell and all the operations haves moved to Mexico.
Not entirely true.
Most of the manufacturing was moved to other countries, but a small amount is still here. And they still have corporate her and employ a few thousand I think.
I'll agree that their quality isn't what it used to be.
I have a relatively new coat that seems to be fine, and I think I have dad's old Woolrich coat as well. Can't remember. It wouldn't surprise me if it was from the 50s, and it was used a lot. Might even fit me now.
Both are very heavy.
Yep, the Woolrich store is still there, even if it is a bit of a store "front" than a factory.
Okay, so their clothes only last 20 years now instead of 50.
The clothes that I buy for myself need to only last that long, not as family heirlooms or moth food.
LOL, that is kind of what I was thinking.
They do still make a few things here. but I'm guessing not all that much.
They claim to "operate one of the oldest, continuous running woolen mills in the country."
"Woolrich now has a little more than 200 fulltime employees worldwide, down from more than 400 just several years ago."
There is mention of moving some of the manufacturing back state-side, but that of course is what everyone wants to hear from an executive. Whether it actually happened or not, I do not know.
From a 2013 article in the Williamsport Sun Gazette.
http://www.sungazette.com/page/content.detail/id/592548/Woolrich-Inc--passes-the-torch.html?nav=5011
I think the "oldest running woolen mill" piece is just so they can say they can. Not because they need or are using the bulk of the fabric in their products..
When I was a teen, the one item I scoured the local Goodwill store for on a regular basis was a wool shirt. I always wanted a Woolrich one, because they were heavy (in the classic red and black checkboard pattern). I never found a Woolrich one, but did find a few from other manufacturers, but in a much lighter fabric. My first fishing hat was a heavy red and black checkerboard pattern Woolrich hat.
Globalization has done a number of things to the clothing industry:
reduced the cost of manufacturing,
reduced the quality of the clothing,
made mass-produced clothing accessible to the masses, via big-box stores
You can compete in a niche market if the clothing you sell performs significantly better than the mass-produced stuff. And if it does, you can command a premium. But, if I can buy 5 Walmart brand wool shirts (don't even know if they have 90%+ wool, so maybe a bad example) at a combined price that is half of that of a Woolrich wool shirt, and when the cheapos wear out, put another one on, I'm still ahead.
Icebreaker is a company that I would say is trying to command that premium. I picked up a few of their Helix and Legend shirts in the past year. List price is $250-275, maybe $180ish street price. Had I paid that price for them, I would have been underwhelmed (majorly). They are warm enough shirts, with the MerinoLoft insulation and I made it through the regional opening day, with a steady rain in the morning wearing just the Helix shirt. But I felt they performed at the price I actually paid for them ($50-$70). Trendy tracking the source of the merino wool fad aside, Icebreaker will go the way of Woolrich if they don't deliver $250 of performance for their wool garments. Or reduce their price to $150 list. Because there will be some company somewhere that makes something similar enough at half the cost, and that will be good enough for the masses.