August Radio Ads for Pa Trout Season Opening and fishing license !!

[springer1]

Yep, I've heard the commercial TWICE this month on the West Chester 1520AM station. Talks about the Pa season opening date last Spring and how to get a license.

 

[MKern]

Maybe this is the indicator that the PFBC is dying:
An add on Am radio.

I'd like to think there are more modern forms of media to solicit your business.

 

[tomgamber]

Radio advertising is still one of the most effective advertising mediums. The number of people with a 45 minute or longer commute to and from work 5 days a week keeps it so. What may be happening is they agreed to a certain number of spots and they have no new ads so the station is running what they have to fulfill the agreement. It happens. Especially on small local stations. It wouldn't take much effort to make a new spot and promote the PFBC in some other way, however.